In a class at the University of Minnesota, I conducted a comprehensive analysis of a PR crisis for a high-profile workplace safety incident at Walmart that resulted in the death of an employee. Through evaluating corporate response strategies, stakeholder impact, and media sentiment, I produced a professional-grade visual report, made on Canva, to present actionable recommendations for the crisis and reputation recovery for the brand. Finished with a presentation and facilitation of breakout discussions. To demonstrate true understanding of the material, I delivered the presentation using a visual format with minimal text, requiring full memorization of the case and crisis timeline. I concluded by leading a professional discourse, successfully managing a Q&A that challenged the case’s strategies and stakeholders.